Superbrands
Archived Posts from this Category
Archived Posts from this Category
Posted by
Michael Walsh) on May 23 2007 | Tagged as: Acer, Acer MEA, Superbrands
Acer continues to push ahead in the most unexpected places.
The latest piece of news to arrive in my inbox comes all the way from Ethiopia, where Acer has just won a 3.5 million dollar agreement to supply the Ethiopian Ministry of Education with High-End Desktop PCs.
Under the deal, Acer, already the leading supplier of notebooks and desktop computers in the MEA (Middle East and Africa) regions, will supply 5,500 units of Intel-based desktops which, with an estimated value of AED 12.6 million (USD 3.5 million) makes it the biggest similar deal in East Africa.
Africa is definitely a market to watch, and the education sector in particular, is very highly-contested. With this deal, Acer has clearly positioned itself as a long-term vendor of choice for the region’s education sector.
In addition to this good news, Acer Computer (M.E) has been awarded “Superbrands” status for 2007 by the Superbrands organisation, an independent arbiter on branding.
No longer an also ran, eh?
| 2.5 |